The idea for Carpos was to design the identity and a system of applications (predefined) that would create a brand environment for their well established company.
Panos Tsakiris visualised a bold, emotional yet simple and elegant brand experience that would resonate with the user. The idea behind the stationary and all brand applications was to magnify the element of nature through the texture and color -along with the packaging design.
The result was a simple, bold and elegant series of applications created and printed in order to serve the brand ethos and guidelines.
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