Pomegranate juice is the modern elixir of youth. The very essence of vitality and happiness. For the ZOE juices rebranding and packaging design Beetroot Design travelled back to their childhood cutting out papers and making collages.
These cutout forms illustrate the label as a collage of elements mixed together; like these luscious juice blends.
ZOE juices packaging brings back childhood memories and celebrates the joy of a multicolored life.