The owners of Sheridan’s Frozen Custard set out to UNdo what people believe about fast food. Design Ranch’s goal was to communicate that Unforked is a socially responsible, high-quality alternative to a quick meal. Through fresh graphics and a playful, distinct language, Design Ranch did just that. Collaborating with 360 Architecture on the restaurant’s interiors, they were able to name and brand the restaurant, design menus, to-go bags, employee uniforms and everything in between. The result: tons of UN.
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